You want friendly software?

24 July 2020
6 Minutes of reading

Cloud Management and Cloud Computing as a... Multi-Friend

Cloud Management and Cloud Computing as a... Multi-Friend

We at Goodcode like to have our heads in the clouds and our feet firmly planted on the ground. We declare it candidly on the site, we confirm it here too. The head is in the clouds because we live in the Cloud, the feet are well planted on the ground because we offer efficient Cloud Computing services, relying on the major players in the industry. Three names above all: Amazon Web Services (AWS), Microsoft Azure and Google Cloud Platform. We will go into them shortly, but first a simple and necessary definition.

Cloud Computing and Multi-Cloud Approach

Cloud Computing refers to all those services that take place with the help of servers that allow you to save data and carry out operations thanks to a simple internet connection. Every time we use Gmail we rely on the Google Cloud, where our contacts and emails are saved. When we access Drive we retrieve the files we previously stored there using the same mechanism.
Cloud Computing allows us to offer more and more complex and complete services every day and in 2020 is preparing for a new step forward thanks to the Multi-Cloud.

Open challenge between the three giants Amazon, Microsoft and Google. Who will win?

Choosing the best Cloud service provider is not easy, it depends a lot on the needs, availability, industry and usage.
In general, trends are emerging that must certainly be taken into account when addressing this sensitive issue:

  • The Multi-Cloud allows companies not to be tied to proprietary solutions alone, but to distribute the work over several suppliers so that they are free to choose which one to rely on to obtain a particular service. The most used platforms in this sense are WMware and Red Hat.
  • The key issue is data acquisition. The more company data resides in a Cloud, the more the customer will be tied to the supplier. Companies offering Cloud Computing services are in fact trying to convince customers to use their platforms to host all the data that is meaningful to them.
  • Artificial Intelligence, Analytics and the Internet of Things will be key drivers that will allow Cloud Service Providers to be ahead of the competition. The market for now is dominated by Amazon, which started earlier and adds services with great speed and consistency. Microsoft Azure relies on Artificial Intelligence and Machine Learning, on which it also bets Google Cloud Platform. It's open warfare.

Amazon Web Services (AWS): the undisputed number 1

It was said that Amazon was the first company to believe in Cloud Computing and Infrastructure as a Service. It has been leading this special ranking since 2008 and intends to remain at the forefront for a long time, given the pace at which it launches new products and the reliability recognized to the brand since its foundation.

But AWS didn't stop at Cloud Computing. While Arm-based processors have become the norm in Data Centers, AWS has started working on another type of processor, Graviton, which will really make the difference in the war that is emerging among the giants offering Cloud services.

Meanwhile, AWS revenue in the fourth quarter was $10 billion, in addition to the 30 billion earned in the previous quarter. A respectable road map.

Microsoft Azure: the second pressing

Microsoft Azure, thanks also to Microsoft's commitment as a Software as a Service and its strategic role for businesses, is firmly in second place.

To summarize, Microrosft Azure and AWS seem to be battling to become the number 1 Cloud service vendors, but the reality is quite different:

  • Azure's sales figures, which - as part of the Microsoft universe - have been aggregated with the total numbers generated by the Redmon giant, have not yet been made public.
  • Microsoft's Cloud universe is a set of different services, including Azure. The total turnover of all Microsoft's Cloud services is still around $50 billion per year, which is not bad.
  • Microsoft Azure also benefits greatly from the activity as a Software as a Service. The Holding Company obtains most of its revenues from Office 365 and therefore deserves to be moved to companies offering Saas (Software as a Service) services rather than Iaas (Infrastructure as a Service).
  • Micorosoft, however, has a first-class history in computer entrepreneurship and is working a lot on the Artificial Intelligence and Machine Learning side.

There is one aspect around which the real battle between these two formidable leaders will focus: the choice that companies that want to adopt a Multi-Cloud approach but still want to maintain a single Cloud service provider will make. Microsoft already has the support of SAP, Oracle, Adobe and Salesforce, which has chosen Azure for its Cloud Marketing.

Google Cloud Platform: Does the third one enjoy?

In third place in this special ranking could certainly not miss Google with its Google Cloud Platform, with its 10 billion annual turnover and constantly growing sales figures.

The company is now trying to be part of the game that is played on the budgets made available by companies for Digital Transformation, while seeking to expand into its vertical sectors, such as financial services and retail.

Google Cloud Platform comes from a year in which it has implemented half a revolution in strategy, sales team and services, without significant performance. Not to mention the disparaging campaigns (the so-called FUD: Fear, Uncertainty and Doubt) to which it is constantly subjected by its competitors. It is said that Google is more inclined to abandon a business than Amazon and Microsoft.

The reasoning goes, but there is a problem: the overall budget that companies make available for Cloud services is attractive enough to convince Google to invest in an industry where the first two competitors seem almost unattainable. According to Gartner the Cloud services market is far from being sold out, indeed, it's expected to reach 266 billion dollars by the end of 2020.

If Microsoft has built very important partnerships, Google, of course, is no less. In fact, some of the leading players are the same, such as Salesforce and SAP, plus Informatica and VMware. Google's strong point, as well as its preferential entry, is obviously the sale of G Suite and the natural integration with Google Cloud.

Goodcode as a Friend: the Cloud Management you need

At Goodcode we are AWS Certified Partner and we have worked with many customers who needed to be supported by the IT infrastructure in their operations rather than working to keep it up to date and performing.

Thanks to the skills gained through years of experience and the reliability of Amazon Web Services, not surprisingly at the top of the ranking we mentioned above, you will be able to get services like this:

  • Automation of Software and Virtual Hardware Updates
  • Automatic weighting of resources and computational capabilities
  • Cloud Management Client for Amazon AWS SDK
  • Telemetry and AWS monitoring
  • All the Cloud services that Amazon provides

We also specialize in customizing services according to customer needs, because we can only remain true to our motto: Software as a Friend.

You can count on us for an informal chat to tell us what your wishes are. Simply contact us here.

You want friendly software?